WPI Website

Before working with Arketype, Wisconsin Plastics Inc. (WPI) and its different internal divisions did not share a cohesive brand. We developed a consistent look and feel for WPI that could be adapted for all their internal divisions. The new brand was so well-received by WPI and its staff, that they extended their brand communications from sell sheets and folders to a new website, trade show graphics and office signage. In a typically "dry" industry, WPI uses their new look as another point of difference for their companies.

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