GREEN BAY, WI, November 6, 2007 — Ross Mollet has joined Arketype, Inc., Green Bay's award-winning advertising and design firm as a Copywriter.

Mollet previously worked as a copywriter and a junior account executive with Zimmerman Advertising, an Omnicom company in Fort Lauderdale. His contributions to the Florida agency included national campaigns developed for such clients as Nissan and Papa John's. He further helped to create a campaign for the South Florida Harley Davidson dealership, and a popular 2007 season launch campaign for the Florida Marlins.

Additionally, Mollet served as communications chairman for the Florida region's Ad2, the young professionals' arm of the American Advertising Federation.

A Wisconsin native, Mollet holds a bachelor's degree in journalism, with an emphasis in advertising and public relations from the University of Wisconsin-Oshkosh. While there, he served as chapter president of the Public Relations Student Society of America.

Arketype, Inc., delivers strategic marketing advantages to leaders of consumer and business-to-business brands, creating impossible-to-ignore design and advertising solutions. The national award-winning firm, established in 1992 and based in Green Bay, provides clients with diverse, cross-platform capabilities, from annual report design and integrated ad campaigns, to website development, multimedia production, and original textile design. Arketype is led by principals Paul Meinke and Jim Rivett, President.