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Arketype Wins A Best of Show, 5 Gold, And 16 Silver Addy Awards In 2006 Ad Club Competition

GREEN BAY, WI, March 5, 2007 — Arketype, Inc., a Green Bay advertising and design firm entered 33 projects into the 2006 Fox River Ad Club ADDY Awards, Friday, March 2, and earned 21 awards by the night's end. The firm also received an additional honor winning a Best of Show Award for its Kleenex® Ovals Campaign website (www.ournewoval.com) and banner ads created for the Kimberly-Clark Corporation.

The district ADDY Awards ceremony is the first of a three-tiered national competition conducted annually by the American Advertising Federation (AAF). Gold winners advance to a four-state regional competition, with the opportunity to again advance to the national level.

Among Arketype's Gold ADDY award-winning projects are:

  • The Kleenex® Ovals Campaign website.
  • A direct mail piece promoting the new Rhythms Collection for Pallas Textiles.
  • ChiveFest '06 poster illustration for Chives Restaurant.
  • A video sales presentation promoting The Russ Freeman Project for Peacock Entertainment.
  • A self-promotional direct mail piece highlighting work completed for Forecast, an upscale Washington, DC retailer.

With nearly 60,000 entries from across the country, the ADDY Awards are the industry's largest and most represented competition for creative excellence.

Arketype, Inc., delivers strategic marketing advantages to leaders of consumer and business-to-business brands, creating impossible-to-ignore design and advertising solutions. The national award-winning firm, established in 1992 and based in Green Bay, provides clients with diverse, cross-platform capabilities, from annual report design and integrated ad campaigns, to website development, multimedia production, and original textile design. Arketype is led by principals Paul Meinke and Jim Rivett.

©2005 Arketype Inc